PACIV is working with the with the optimization and advancement of our web page using the latest in Search Engine Optimization (SEO). This will be a beneficial step in moving forward with our current needs as well as our future strategic plans. Since PACIV has a global presence as an international company with offices in Puerto Rico, Indianapolis and Ireland, representatives met to detail the requirements and to configure the specific needs for the optimization. While many of our CORE services are still the same, each particular territory has developed a niche in other markets as well. The USA has been successful in the panel business locking in some large orders from existing as well as new clients. IRL is moving strongly with the Instrument Service Program (ISP) and the team of Automation Engineers, while PR continues its offering with both Automation and Validation Engineers. Configuring our website for SEO (Search Engine Optimization) will allow our services to able to be the first to appear when searching for Automation, Validation, Control Panels, and other services, in any search platform, such as Google, Bing, Yahoo, etc.
Shaimely Concepcion, our Corporate Communication Representative, along with our Business Development Leader from each office, Ernick Figueroa (PR), Chris Sormalis (USA) and Brendan Hyland (IRL), met to discuss their views as to what to include for each particular market. After many meetings and calls, we finally aligned our Team to proceed with our advertising agency in conducting this modification.
After lots of work a final plan is in place that will optimize not only our website but also our digital marketing. Our goal is to innovate and keep advancing as the company and clientele grows in all regions.